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Saint Laurent


Yves Saint Laurent is a French luxury fashion house founded by Yves Saint Laurent and his partner, Pierre Bergé in 1961.

During the 1960s and 1970s, the firm popularised several fashion trends and created the most famous classic tuxedo suit for women in 1966, Le Smoking suit.

He was the first, in 1966, to popularise ready-to-wear in an attempt to democratise fashion, with Rive Gauche and a boutique of the same name.

In 1997, Pierre Bergé appointed Hedi Slimane as collections and art director. Slimane decided to leave the house two years later, and became head of couture menswear at Dior Homme.

In 1999, Gucci (owned by PPR) bought the YSL brand and asked Tom Ford to design the ready-to-wear collection while Saint Laurent would design the haute couture collection.

Products : shoes, bags, jewellery, belts, sunglasses.