Gianni Versace is a world-famous Italian luxury fashion company founded by Gianni Versace in 1978.
The main collection of the brand is Versace, which produces upmarket Italian-made ready-to-wear and leather accessories, while other diffusion lines are Versace Collection, Versus Versace and Versace Jeans.
The Versace logo is the head of Medusa, a Greek mythological figure.
In 1993, Donatella Versace created the "Young Versace" line as well as "Versus." In 1994, the brand gained widespread international coverage due to the "Black Versace dress of Elizabeth Hurley”.
Versace was often described as the "Rock n' Roll designer" because they designed for many famous clients, including Elton John, Michael Jackson, and Bruce Springsteen. Versace designed the stage costumes and album cover costumes for Elton John in 1992.
After the murder of Gianni Versace in 1997, his sister Donatella Versace, formerly vice-president, took over as creative director and his older brother Santo Versace became CEO.
In 2000, the "green Versace dress" worn by Jennifer Lopez at the 42nd Annual Grammy Awards gained a lot of media attention.
In 2011, Versace and H&M released a new line of clothing that would be sold in H&M stores.
Versace partnered with Chinese group in 2015 to design luxury residence buildings called the "Versace Residencies." The goal of the creators were to combine Versace's luxury home elements with elements of traditional Chinese culture.
Products : shoes, bags, jewellery, belts, sunglasses.